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A diverse seminar program covers all relevant topics such as strategic marketing, brand management, marketing concepts, online marketing, sales management and product management. It is aimed at managers in marketing and sales as well as executives from all functional areas who are eager to learn or further practice the systematic overall presentations of important issues of brand management, marketing, and sales. Furthermore, the program strengthens the participants’ competence regarding customer focus, marketing and sales management.

Marketing Management EN

The Marketing Management Seminar is an intensive course that introduces the methods, processes and effects of modern marketing.

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Online Marketing & Social Media EN

A three-day intensive seminar for managers from all fields of work eager to master the world of online marketing and social media. Find out everything you need to know about online marketing & social media in a compact and practice-oriented course before incorporating your new up-to-date knowledge into your company's online marketing and social media activities.

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