Our world is spinning faster than ever, and no company can escape the exponential technological, socio-cultural, political, economic and environmental changes - because current and future competitiveness is inextricably linked to these factors. Innovation has the potential to leverage these challenges to the company's advantage. In practice, however, innovation efforts often do not lead to the desired success. This is usually due to the fact that innovation is viewed in isolation instead of being embedded in overall strategic considerations.
The faster the market environment changes, the more important it is for companies to put their strategic competitive advantages to the test and renew them if necessary. A strategy geared to this can lead to an additional value increase of 4-8% in three years on average, and even up to 17% in decisive times of crisis.
The Center for Innovation shows in a practical way how strategic innovation can become a growth engine in the age of change. To this end, strategies, processes, models and cases are taught that enable participants to independently develop and implement these very strategies.
In corporate programs, innovation strategies and processes can be effectively learned and applied based on specific challenges. Executives, managers and employees can thus incorporate new impulses directly into the corporate context and make practical use of learned strategies and methods. Targeted employee programs can also strengthen the innovation culture within the company and ensure the rapid development of innovation skills, e.g.:
Director of the Center for Innovation at SGMI Management Institute St. Gallen
Lucas Sauberschwarz studied business administration with a focus on business information systems at the EBS University of Economics and Law. He worked in management positions at L'Oréal and Schwartauer Werke and built up a digital agency with more than 100 employees. In his current activities, Sauberschwarz researches, teaches and consults established companies in the areas of strategy and innovation. In recent years, he has worked with more than half of the German DAX corporations, as well as with numerous large medium-sized companies and international corporations. He and his colleagues were named Germany's Best Consultants for Strategy (2019) and for Innovation & Growth (2018) by the leading business magazine WirtschaftsWoche. His book "Das Comeback der Konzerne" (“The Corporates strike back”), was repeatedly Amazon bestseller in several categories. His most recent book "Erfolgreich durch die Krise – Strategieentwicklung in Zeiten von Finanzkrise bis Corona” (“Successful through the Crisis - Strategy development in times from the Financial Crisis to Corona“) was published in 2020. He shares his expertise at conferences, trainings and universities with a focus on the following:
Co-Director of the Center for Corporate Innovation at SGMI Management Institute St. Gallen
Florian Lanzer studied economics, management, marketing and strategy at the University of Göttingen, the University of California Los Angeles and Warwick Business School. After his studies, he worked for a leading energy company before founding his own e-commerce start-up in Berlin. Since 2014, Florian Lanzer has been helping large companies achieve their strategic goals through efficient innovation. His book "Good Job! Neue Impulse für eine absurde Arbeitswelt!", published by Vahlen Verlag, takes a critical look at the current world of work and helps companies and employees to act more successfully. In his latest book, published by Springer Gabler, "Successful through the Crisis - Strategy Development in Times of Financial Crisis to Corona“, he presents solutions for strategy development in times of exponential change. As a lecturer and consultant, his main areas of expertise are as follows: